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It's all possible inside...
The proven pathway to magnetic, authentic style that transforms how you show up in the world
But when you look in the mirror? Your reflection tells a different story. Sound familiar?
When it comes to your style, the daily struggle is real...
You stand in front of a closet full of clothes but have “nothing to wear” that makes you feel amazing
Your body has changed, and nothing fits quite right anymore—leaving you frustrated and avoiding shopping altogether
You feel invisible in a world that seems to cater only to 20-somethings
You're tired of playing it safe because you're not sure what's "appropriate" for your age
You've lost touch with who YOU are after years of putting everyone else's needs first—your style feels like an afterthought
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You want to look polished and put-together but don't have hours to spend getting dressed or shopping for the "perfect" outfit
Deep down, you know you're meant for more than blending into the background, but you don't know how to show up as the confident, magnetic woman you truly are
When your personal style is aligned with who you truly are and the impact you want to make... you become magnetic to whatever you desire.
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✓ You walk into any room feeling confident and comfortable in your own skin
✓ You communicate exactly who you are without saying a word
✓ You focus on what matters most because getting dressed is effortless and exciting
✓ You attract the opportunities, relationships, and experiences you truly want
“it's too late”
“you need to lose weight first”
or “investing in yourself is selfish”?
In my early 40s, I found myself burned out, depressed, and heavier than I'd ever been. I'd put myself LAST while juggling young kids, a busy career, and the peri-menopause roller coaster.
Even though I was running an International Style Company, personally? I felt like I'd lost my sense of style—and important pieces of myself along the way.
Faced with an upcoming photo shoot, I realized if I wanted to be that better version of myself, I had to do something different.
I decided to accept my body as it was and give myself a total makeover—extra curves and all.
This new version of me lifted out of depression, breathed new life into my career, and gave me more energy for my kids. I found strength to cut out excess drinking, eat healthier, and start exercising. The weight dropped off naturally.
The path I followed? It's the same proven system I learned from my mentor and now co-founder, Carla Mathis—a Style Industry Pioneer who's been transforming women's lives for over 50 years.
We don't chase trends or one-size-fits-all solutions. Instead, we help you discover your unique Style Archetype—your authentic style DNA that reflects who you truly are.
Carla proved this works at every stage of life. In her early 60s, facing dwindling career opportunities, a Million Dollar Look makeover didn't just revive her confidence—it reinforced her status as an icon in the industry.
And now, it's the foundation of everything we teach inside...
Don't just take our word for it—see the transformations for yourself:
“My discoveries inside Your Million Dollar Look helped me to see how my style is a reflection of who I am as a person and the things I love. As a result, I feel unique, beautiful, & valued.
This program inspired me to be more bold and confident in how I show up in professional settings & executive meetings.
I finally have the confidence to show up in color, not just my safe neutrals.”
— Kristen Wilson
"Dressing to show up how I want to be perceived is important to me.
Your Million Dollar Look helped me to understand my own uniqueness, and looking forward to dressing up for events.
As a result, I have the courage to go to elite events and fit in. I also feel confident, happier, eager, and more excited for life.
Thanks to Your Million Dollar Look, it’s easier to shop now that I know what to look for. I also learned how to get clothes custom tailored to fit my body.
I encourage other women that are heavier than they’d like, not wait to lose weight before they work on their style."
– Amber Aston
“I am thrilled with my updated look and very happy to know what my style is and how to best dress my body from head to toe.
It is so great to hear friends and family tell me “You always look amazing and so put together” or “I love your style and those colors seem to suit you.”
Thanks to my new look, I am confident new opportunities will be coming my way!”
– Vay Patel
THE PREMIERE TRANSFORMATIONAL STYLE PROGRAM THAT HELPS YOU DISCOVER & EMBODY MAGNETIC PERSONAL STYLE
Your Million Dollar Look is a comprehensive style coaching program that guides you through our proven 7-step process to find your unique style identity and align the way you look with how you want to feel—so you can attract the opportunities and relationships you desire.
THE CORE PROGRAM
Discover your style core through our time-tested method that bypasses your head and accesses the heart of your authentic style.
Learn to identify your natural color patterns and strategically select colors based on the impact you want to make.
Assess the body you have now and choose styles that give you balance and grace
Avoid the biggest mistakes that add years and learn techniques to look younger, fresher, and more relevant.
Master The Golden Mean principles to achieve effortlessly chic, beautifully balanced proportions. It doesn’t matter what size you are, *every body* can look beautifully balanced with the right techniques.
Choose accessories that flatter your face shape and express your personal style with confidence.
Bring it all together with your personalized collection of go-to looks that make getting dressed effortless.
✓ The 7 Foundational Steps to Style Transformation:
Video tutorials with Erin Mathis guide you through each step to your Million Dollar Look. Includes advanced techniques that even professional stylists sign up to learn. Lifetime access included.
✓ Your Fillable Million Dollar Look Guidebook
Record your takeaways, progress and photos throughout your journey. Delivered with each module to help you engage with the content and track how the process makes you feel. Lifetime access included.
✓ Private Community of Style-Seeking Women
Connect with women on the same journey in our private Facebook group. Get feedback, encouragement, and support from people who truly understand this work.
✓ Live Group Coaching Calls with Erin & Carla
(Transformation Track & Above)
Get personalized feedback on your new looks and ask questions in real-time. 3 calls monthly for 6 months (18 total calls). Learn from other women's challenges and breakthroughs too.
Self-paced foundational journey
◆ Lifetime access to Your Million Dollar Look course training videos & modules
◆ Private community access
◆ Fillable Million Dollar Look Guidebook
◆ Complete Style Core Bonus Suite
◆ Perfect for independent learners who prefer self-guided transformation
MOST POPULAR: Guided transformation with expert coaching
◆ Everything in The Glow Path
◆ 18 live group coaching calls with Erin & Carla (3x monthly for 6 months)
◆ Real-time feedback on your new looks
◆ Accountability and enhanced community support
Because you don't need any more shame, “shoulds” or style tips that only work for 20-year-olds
You'll discover your signature style that makes people say “What's different? You look amazing!” No more copying Pinterest boards or hoping something works. You'll have a coherent style blueprint aligned with who you truly are and the impression you want to make.
When your style reflects your authentic self, people can't look away. You'll be taken seriously in professional settings and feel magnetic in social ones.
Say goodbye to closet overwhelm and "nothing to wear" mornings. You'll have a curated Million Dollar Look Book of go-to outfits that make you feel incredible every single day.
Learn to shop with intention, create multiple outfits from fewer pieces, and clear out everything that doesn't align with your next chapter. Quality over quantity, always.
When your external image matches your internal confidence, you become magnetic to everything you want—better career opportunities, deeper relationships, and the respect you deserve.
“My biggest takeaway from the program is mastering authentic style and outfit coordination. I now receive compliments every time I go out!
Stepping into my Million Dollar Look changed everything for me, boosting my confidence by helping me discern what works, what looks great, and how to express my own style.”
– Tiffany McKay
“Recently, I attended a professional conference and delivered a presentation with confidence, thanks to my updated professional look.
This has been a game-changer for me! The Million Dollar Look program set me on a journey to rediscover my style and bring it to its full potential.”
– Alda Haas, Women's Health coach
“It's a joy to get dressed now, and I'm just getting started. Looking at my Before & After pictures, I feel amazing. What a difference a few months has made. I feel so different. More confident, relevant and stylish.
I learned something every time we had one of our Coaching Calls and it made me want to go into my closet and implement the module right away.”
– Vina Broderick
“I have had a couple of new clients recently and I truly believe this is the result of my confidence boost in putting myself out there.
I have also established 2 collaborations, I've done 2 podcasts and I am being invited by my colleagues from the coaching school to do interviews with them.”
– Ewelina B
“Thanks to Your Million Dollar Look, I feel empowered.
Since my transformation, I’ve also had multiple new opportunities. I have an offer to join friends in a startup. I know what I’ve learned in this program will help me make a great first impression!”
– Anna Donlin
How to take amazing full-length & closeup photos
Perfect for video calls and online presence
Step-by-step video tutorial with full product list
Quick reference to the 7-step style method for effortless outfit creation
Starting a new chapter—new career, newly single, empty nest, or ready to prioritize yourself after years of putting everyone else first. You want to feel comfortable, credible and confident in your own skin.
Translating style into looks you love feels overwhelming. You're ready for expert guidance on colors, fits, and style that actually work for your body and lifestyle.
You're ready to invest in yourself and show up as the magnetic, accomplished woman you truly are—even if others don't "get" why style matters to you.
This isn't about perfection or overnight transformation. You understand that finding your authentic style requires trying things, getting feedback, and refining your approach over time.
This program empowers you to make your own style decisions with our guidance along the way. You'll learn the principles and techniques, get feedback on your choices in live coaching sessions or our private community, but ultimately you'll need to apply what you learn and make choices that feel authentic to you.
Real style transformation takes time and experimentation. If you need to look completely different by next week, this isn't your solution.
This work will make you more visible and magnetic. If you prefer to blend into the background right now, that's okay—but this program will naturally draw more attention to you.
This transformation requires both financial investment and dedicated time to implement what you learn. If you're not ready to prioritize yourself right now, that's valid—but this program isn't the right timing.
“Before, I wasn't completely sure what I was getting into, but I could hear and see moments of 'that's me' in what you described.
Ultimately, though, it was my decision: Try something different and see what happens, or keep muddling along, doing what I'd always done. I'm so glad I just went for it.
I feel great and more confident, and that is an investment worth making!”
- Danette
“I joined Your Million Dollar Look because I needed a reboot generally and this felt like a doable piece to get me out of feeling stuck.
This work is especially worthwhile at an age where a lot is changing. I wear more color now. I'm more confident in presenting myself in situations in different ways—powerful or approachable, for example.”
– C Jackson
“I’m living proof your program works!
This program helped me to understand my own uniqueness. It’s given me more courage to be able to attend elite events.
Your Million Dollar Look helped me in my career because people are seeing me now that I'm no longer hiding behind frumpy clothes.”
– Amber Aston
“I was hesitant to sign up because of the cost, the time commitment and my lack of computer skills. Ultimately, I joined with a friend so we could offer each other moral support.
My self-confidence has grown as I now receive compliments whenever I walk into a room. Most of all, I felt good inside.”
– Kathleen Lorist
Self-paced foundational journey
◆ Lifetime access to Your Million Dollar Look course training videos & modules
◆ Private community access
◆ Fillable Million Dollar Look Guidebook
◆ Complete Style Core Bonus Suite
◆ Perfect for independent learners who prefer self-guided transformation
Investment: $122 monthly (x9 months)
or 1x payment of $997
Guided transformation with expert coaching
◆ Everything in The Glow Path, PLUS
◆ 18 live group coaching calls with Erin & Carla (3x monthly for 6 months)
◆ Real-time feedback on your new looks
◆ Accountability and enhanced community support
Investment: $234 monthly (x9 months)
or a 1x payment of $1,897
Let’s recap—
✓ 7 Modules of Video Tutorials:
Lifetime access to create YOUR Million Dollar Look
Value: $1,997
✓ Private Facebook Community:
Connect with women on the same journey
Value: Priceless
✓ Fillable Million Dollar Lookbook :
Track your progress and transformation
Value: $500
✓ Style Core Bonus Suite:
Million Dollar Look Checklist ($97)
Ultimate Guide to Sultry Selfies ($97)
Erin's Personal Beauty Secrets ($97)
How to Look Your Best On-Screen ($297)
Bonus Suite Value: $588
.
✓ 18 Live Group Coaching Calls with Erin & Carla (6 months)
Value: $7,200
.
.
That's expert coaching from industry pioneers with 40+ years combined experience, lifetime access to beginner-friendly AND advanced techniques, practical resources to make getting dressed effortless—and a supportive community cheering you on.
Want even more personalized support? Ask about our Concierge and VIP upgrade options.
When you join us inside Your Million Dollar Look, we start by digging deep into the visual aesthetics that are most exciting to YOU—and then we translate those elements into a style that’s unique to you.
Our foundational teachings, based on your individual inspiration, allow us to confidently claim this program isn’t about conforming to cookie cutter looks.
Once you’ve started to get a sense of your unique style, I know you’ll feel excited about translating your specific tastes into a Million Dollar Look that’s 100% true to you.
That’s why I’m more than happy to offer you The Heart-Centered Guarantee:
If, by week 4 of the program, you don’t feel inspired by the new ideas taking shape and excited for your next steps… simply send us an email to request a refund and we’ll happily oblige, no questions asked.
“Your Million Dollar Look is something I'll truly get value from for many years to come, and that is an investment worth making!”
- Danette
“More than anything I feel empowered and informed on how to present myself professionally in a way that communicates my personality while supporting my credibility as a serious business owner.
Erin has such a gentle approach that lets you warm up and open up slowly, making the process so safe and comfortable ”
- Yolanda
“The Million Dollar Look program was transformative for me. Other courses I’ve done were like primary school—this course is like university.
This process was fascinating and helped me accept and love my body, and my face. From now on, choosing clothes and accessories will be a lot easier and more enjoyable.”
- Edyta
✗ You spend way too long figuring out what to wear—or fall back on your trusty athleisure and tell yourself you'll try again tomorrow.
✗ When you see your "effortlessly chic" friend, you feel a pang of jealousy that she makes it look so easy.
✗ You hide parts of your body behind oversized, shapeless clothes because you just don't know what else to do.
✗ Mountains of clothes fill your closet, but you struggle to put together more than one cohesive outfit. You need help filling gaps and deciding what to ditch.
✗ You've been holding yourself back. Hiding in the shadows. Harboring doubts about whether you're too old, too heavy, or too out of date to go after what you want.
✓ Getting dressed is actually fun! You love browsing your Million Dollar Look Book and your closet is a pleasure to explore.
✓ The style secrets behind "effortless chic" are clear to you now—and friends are asking YOU, "What's your secret?"
✓ You understand the stylist techniques that highlight your favorite features and balance your silhouette. Goodbye shapeless dress, hello belted blouse!
✓ From accessories to makeup to your complete head-to-toe look, you have a deliberate, heart-centered style aligned with who you are and what you want.
✓ You're ready to show up and be SEEN! You have the confidence to put yourself out there, take big chances, and speak your mind. You've found Your Million Dollar Look.
I’m engaged!
“I wanted to reach out to tell you, I’m engaged!
Thank you for helping me get my style together, discover & uncover my authentic style and express my true self.
It helped me during my dating & courtship—I felt beautiful and confident.”
– Tiffany McKay
It’s been much more than I dreamed.
“I can’t thank you enough for how different I feel about myself. It’s been much more than I dreamed.
– Marianne Renaud
A psychological transformation
“This has been not only a technical process but a psychological one through which I could more fully embrace and express myself.
I've noticed how many women around me tend to wear black, so now I allow myself to gravitate toward colors and styles that I enjoy, and remind myself that it's ok to be bold and be seen.”
- Dora Beyer
You get to pick the time you commit, but it's ideal to set aside 1-2 hours per module. Watch the training, apply the exercises, and if you're in the Transformation Track, join the live coaching sessions (or watch recordings later). The only commitment that matters is the one you make to yourself to show up and implement what you learn.
No! This mindset will keep you stuck. I reinvented my style during midlife while carrying extra weight, and the confidence boost actually helped me find motivation to take better care of my body—then the weight dropped off naturally. Inside Your Million Dollar Look, you'll learn how to create magnetic style at any size.
You decide what budget works for you. Start by shopping your own closet—you'll discover outfit combinations you never thought of. Once you're clear on what you need, you can shop consignment, thrift, or brand new. Because you'll know exactly what colors, styles, and silhouettes work for you, shopping becomes easier and more fun at any budget.
You'll receive immediate access to Module 1 and the private Facebook group upon enrollment. New modules are delivered every 3 weeks*, giving you time to implement and practice. Live coaching sessions (Included with the Transformation Track) happen 3x monthly on alternating Tuesdays and Thursdays at 10am and 5pm PST. Can't make it live? Recordings are available.
*You can request to unlock modules early starting week 5 of the course, and once your course fee is paid in full.
You get lifetime access to all video trainings, resources, and your fillable Million Dollar Look Guidebook. Live group coaching calls (Transformation Track) run for 6 months from enrollment. Call recordings are available for 1 year after they're held.
All you need is a computer or tablet with internet access. A free Gmail/Google account is helpful for accessing your fillable guidebook (also available as a downloadable Word doc). You'll get a login to access all materials in an easy-to-use online portal.
Here's What Past Participants Want You to Know
“I was feeling tired of my wardrobe and felt like it no longer reflected who I was.
Since participating in this program, I have more confidence in who I am, my style, and my appearance. I know how to pick clothes and accessories that compliment my style and my body.
If you're thinking about signing up, you should know you really can find your authentic style and feel great about your body and appearance. It will take work to get there, but this program gives you everything you need."
– Vay Patel
“Your Million Dollar Look will revolutionize your entire approach to how you look, shop, dress—and show up in the world.
My confidence level has really grown, and I am definitely more 'seen' when I go out. This is just such a worthwhile program. It has been life changing!”
-Pattie Duncan
– Sarah
The confidence you'll gain will radiate through you and change how you show up every day. It will alter how others perceive you. It'll draw eyes toward you as you walk into a room and keep their attention when you speak.
Your Million Dollar Look will help people see you as the magnetic, alluring force of nature that you are.
If your answer is anything less than a confident “Hell yes!”,
the solution is right in front of you...
Self-paced foundational journey
◆ Lifetime access to Your Million Dollar Look course training videos & modules
◆ Private community access
◆ Fillable Million Dollar Look Guidebook
◆ Complete Style Core Bonus Suite
◆ Perfect for independent learners who prefer self-guided transformation
Investment: $122 monthly (x9 months)
or 1x payment of $997
Guided transformation with expert coaching
◆ Everything in The Glow Path
◆ 18 live group coaching calls with Erin & Carla (3x monthly for 6 months)
◆ Real-time feedback on your new looks
◆ Accountability and enhanced community support
Investment: $234 monthly (x9 months)
or a 1x payment of $1,897
Book a free call to chat with Erin right here.
Visit www.ErinMathis.com to learn more and watch Erin's Ted Talk on the Power of Image to Change your Life.
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